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Crush Boutique

Shops
 Boston, 02114

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Call: +1 617-720-0010
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About

Crush Boutique has been selling women’s clothing on Charles Street since 2007, when childhood friends Rebecca Hall and Laura Ayers opened it with a simple aim: a shop that feels like shopping with a best friend. The two owners still choose the stock themselves, and they describe the result as sophisticated with a hint of whimsy, pairing labels such as Hunter Bell and ba&sh with wardrobe staples from Rails, White + Warren and Citizens of Humanity.

It suits a visitor who wants one well-chosen piece rather than an afternoon in a mall: a dress for a dinner reservation, a warmer layer for a Boston cold snap, or a gift to carry home. The shop is at 138 Charles Street, the main shopping street of Beacon Hill, and the closest T station is Charles/MGH on the Red Line, where Charles Street meets Cambridge Street.

What is on the rails

The women’s edit runs from tops, denim and dresses to coats, knits, loungewear and tees, with handbags, jewelry, shoes, belts, scarves and sunglasses to finish an outfit. A small home and gift corner adds cards, stationery, self-care pieces and mahjong sets, which makes it an easy stop for a host gift. The shop also sells through its own website, so a size you could not find in person can be ordered later.

Before you buy

The in-store return rules are stricter than online ones, which matters if you are shopping on the last day of a trip. Purchases made in the shop can be exchanged or returned for store credit only, and sale items, lingerie and jewelry are final sale; online orders get a longer window and can be refunded. The details are in the FAQ.

Recognition

Boston Magazine named Crush Boutique the Best of Boston for casual women’s clothing in 2025, and the shop lists earlier coverage in InStyle, Glamour UK and the Boston Globe.

Whitney + Winston, the sister shop

In 2015 the same owners opened Whitney + Winston at 113 Charles Street, also in Beacon Hill, after seeing a need for high-end but attainable children’s clothing in the Boston area. It sells children’s and women’s clothing, accessories and gifts, from designers it names including Barefoot Dreams, Pink Chicken, Kissy Kissy, Angel Dear and Minnow. Its signature is a custom monogrammed and embroidered children’s sweater, designed by the shop’s team and made in the USA. Boston Magazine gave Whitney + Winston its Best of Boston for kids’ clothing in 2026.

Sources: About Crush Boutique, contact and hours, return policy, Boston Magazine Best of Boston 2025, Best of Boston 2026. Checked September 30, 2026.

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Contact Information

Company Name
Crush Boutique
Phone Number
See Phone Number
Call: +1 617-720-0010
Location
138 Charles Street
Boston, 02114
Visit Website Shop Online

About Crush Boutique

Quick answer: Crush Boutique is a boutique at 138 Charles Street, Boston, MA 02114. Charles Street boutique opened in 2007 by two childhood friends: women’s contemporary labels, accessories and gifts in Beacon Hill.

Last updated

Crush Boutique has been selling women’s clothing on Charles Street since 2007, when childhood friends Rebecca Hall and Laura Ayers opened it with a simple aim: a shop that feels like shopping with a best friend. The two owners still choose the stock themselves, and they describe the result as sophisticated with a hint of whimsy, pairing labels such as Hunter Bell and ba&sh with wardrobe staples from Rails, White + Warren and Citizens of Humanity.

It suits a visitor who wants one well-chosen piece rather than an afternoon in a mall: a dress for a dinner reservation, a warmer layer for a Boston cold snap, or a gift to carry home. The shop is at 138 Charles Street, the main shopping street of Beacon Hill, and the closest T station is Charles/MGH on the Red Line, where Charles Street meets Cambridge Street.

What is on the rails

The women’s edit runs from tops, denim and dresses to coats, knits, loungewear and tees, with handbags, jewelry, shoes, belts, scarves and sunglasses to finish an outfit. A small home and gift corner adds cards, stationery, self-care pieces and mahjong sets, which makes it an easy stop for a host gift. The shop also sells through its own website, so a size you could not find in person can be ordered later.

Before you buy

The in-store return rules are stricter than online ones, which matters if you are shopping on the last day of a trip. Purchases made in the shop can be exchanged or returned for store credit only, and sale items, lingerie and jewelry are final sale; online orders get a longer window and can be refunded. The details are in the FAQ.

Recognition

Boston Magazine named Crush Boutique the Best of Boston for casual women’s clothing in 2025, and the shop lists earlier coverage in InStyle, Glamour UK and the Boston Globe.

Whitney + Winston, the sister shop

In 2015 the same owners opened Whitney + Winston at 113 Charles Street, also in Beacon Hill, after seeing a need for high-end but attainable children’s clothing in the Boston area. It sells children’s and women’s clothing, accessories and gifts, from designers it names including Barefoot Dreams, Pink Chicken, Kissy Kissy, Angel Dear and Minnow. Its signature is a custom monogrammed and embroidered children’s sweater, designed by the shop’s team and made in the USA. Boston Magazine gave Whitney + Winston its Best of Boston for kids’ clothing in 2026.

Sources: About Crush Boutique, contact and hours, return policy, Boston Magazine Best of Boston 2025, Best of Boston 2026. Checked September 30, 2026.

Shops Boutiques Clothing Shopping Beacon Hill shops
Phone: +1 617-720-0010

Frequently Asked Questions

Q. Where is Crush Boutique?+
At 138 Charles Street, Boston, MA 02114, in Beacon Hill. The phone number is +1 617-720-0010.
Q. What are the opening hours?+
The shop lists its hours as 10 a.m. to 6 p.m. Monday to Saturday and 11 a.m. to 5 p.m. on Sunday. The same hours are listed for Whitney + Winston.
Q. Which T station is closest?+
Charles/MGH on the Red Line, at the corner of Charles Street and Cambridge Street, at the north end of Charles Street.
Q. What is the return policy for in-store purchases?+
Unworn, unaltered items with tags and a receipt can be exchanged or returned for store credit within 14 days; there are no cash refunds in the shop. Store credit never expires. Sale items, lingerie and jewelry are final sale, and items bought at Crush must be returned to Crush, not to Whitney + Winston.
Q. Can I return an online order?+
Yes. Online orders can be returned within 21 days of the order confirmation if unworn, unused and with tags attached. Shipping costs are not refunded, and sale items, undergarments and jewelry are final sale.
Q. Does Crush ship?+
Yes. The shop sells through its website and advertises free shipping on orders of $150 or more.
Q. Does Crush sell children’s clothing?+
The children’s range is sold at the sister shop, Whitney + Winston, at 113 Charles Street (+1 617-720-2600), and through the shared website.

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